During her 20-plus years in public relations and marketing, Carla has worked for and represented Fortune 100 companies as well as dynamic start-up companies. In 2011, she founded Portavoce Public Relations, an award-winning marketing communications agency located in Greater San Diego. Marrying business-to-business insights and buying habits with an organization’s inherent expertise, Portavoce PR mobilizes marketing strategies that remove barriers to activation, generate leads and accelerate the sales process.
A graduate of New York University, Carla began her career in New York City at Burson Cohn & Wolfe, a top 10 global public relations firm where she worked on some of America’s most well-known brands including Sunbeam, McCormick Spices, Kellogg Cereal and Sony Electronics. In 2002 Carla moved to in-house communications, leading all public relations and communications for Segway Inc. Subsequently she served as senior communications manager for Qualcomm CDMA Technologies (QCT), the world’s leading provider of wireless chipsets.
Carla is devoted to the advancement of women and girls in STEM. She served on the Board of Directors of Girls Inc. of San Diego County from 2014 to 2020. In 2017, she was voted one of the top three "Leading Ladies in Non-profit" by Locale Magazine. She is the Co-Chair of the Technology Committee for Athena, a women's advocacy organization that fast tracks women in STEM through leadership development.